NYup.com

Summary

NYup.com is Upstate New York’s fastest growing website. 

NYup.com debuted in May 2015. I was called upon to develop the brand identity for the new website and I led the charge for all the awareness building marketing campaigns:

  • Developed the branding guidelines
  • Designed the website logo and icon
  • Strategized, designed and managed a large-scale brand awareness campaign
  • Created an email blast template
  • Created new email signatures for the company
  • Developed collateral for the sales team

Logo Design

Email Blast Design

Digital Display Ads

Print Ad Design

Summary

NYup.com is Upstate New York’s fastest growing website. 

NYup.com debuted in May 2015. I was called upon to develop the brand identity for the new website and I led the charge for all the awareness building marketing campaigns:

  • Developed the branding guidelines
  • Designed the website logo and icon
  • Strategized, designed and managed a large-scale brand awareness campaign
  • Created an email blast template
  • Created new email signatures for the company
  • Developed collateral for the sales team

Logo Design

Logo Usage in Public

Paid Social